Purpose.

What will I do?

I will work with you to uncover and articulate your brand's unique point of view to unveil the driving purpose behind everything that you do.

By defining or revisiting your brand's vision, mission, values and core messaging, we can create a cohesive narrative that will resonate deeply with your audience across all your marketing.

This foundational work is essential to effective content marketing and will ensure that your future content is strategically aligned, emotionally compelling and resonates strongly with your target audience.

How much does it cost?

This depends on your particular situation.

You may have most of this work done but just need a bit of help defining your unique point of view. Or you may want me to help review everything you have currently, or perhaps you need me to work with you to create your brand 'why' from scratch.

To get a personalised quote, that aligns with your unique requirements, please get in touch.

Many B2B SaaS and Service businesses, struggle to define a clear and unique brand story.

If you can't articulate your brand 'why' i.e. your mission, vision, values, core messages and unique point of view, then your content marketing is going to struggle to stand out.

And today, adding something new to the conversation is essential.

Enter... my Purpose service

My 'Purpose' service provides strategic guidance to help B2B SaaS and Service companies who want to place greater emphasis on Content Marketing but don't yet have a clear brand narrative defined.

Understanding your 'why' will allow you to introduce feelings and emotion into your content and this is what will build memories, recall and most importantly trust with your audience.

If you've already got your brand narrative nailed down - great! Please jump ahead and see how I can help you through my Plan and Produce services.

But if you are currently sitting on a mountain of disjointed content that isn't cutting through the noise or connecting with your target audience, then this service is for you.