About me.
Hi, I'm Lucy.


An experienced B2B marketer turned freelance B2B content marketer and copywriter based in Devon, UK.
Throughout my 18 year career as an in-house marketer, I've worked for a variety of different B2B businesses. These included Professional Services firms, Financial Services firms and Insurance firms, and most latterly, I was Head of Marketing for a growing B2B SaaS startup.
Having walked in your shoes as a senior in-house B2B marketer myself, I understand the challenges you're likely to be facing.
Perhaps your current marketing messaging isn’t landing with your target audience.
Your lead quality is poor or you're struggling to hit ROI because you’re unable to simplify your customers’ buying journey and shorten painfully long sales cycles?
Or is it simply the case that your content has got left behind, managed down amongst the myriad of other priorities you have?
Or perhaps you lack the internal resources to deliver your content marketing effectively?
That's where I come in.
I offer my years of strategic content marketing experience to help stretched B2B Marketers who lack the time or in-house team to deliver purposeful content marketing themselves.
Using my 3 P framework, I help B2B Marketers use content strategically to cut through the noise, earn your audience's attention and generate more high intent leads for your Sales team.
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